JOB SUMMARY:
We’re seeking a dynamic Sales and Marketing Officer to drive growth and increase enrollment at BTI College. The successful candidate will develop and implement effective sales and marketing strategies to attract new students and promote our programs. This role will also involve supervising sales representatives.
KEY RESPONSIBILITIES:
– Develop and execute sales and marketing strategies to boost enrollment
– Conduct market research to identify new opportunities and student preferences
– Build relationships with potential students, parents, and partners
– Prepare and deliver presentations to promote our programs
– Manage social media and online marketing campaigns
– Analyze enrollment trends and optimize marketing efforts
– Supervise and mentor sales representatives to achieve sales targets
REQUIREMENTS:
– College education in a business-related field (marketing qualifications an added advantage)
– Proven sales and marketing experience (college setting experience added advantage)
– Strong leadership and team management skills
– Excellent communication and interpersonal skills
– Good understanding of social media platforms
– Proactive and self-driven with analytical skills
HOW TO APPLY:
Submit your application, including a cover letter, CV, and testimonials, to hr@bti.ac.ke or drop off at BTI College (for those around Kiserian).
APPLICATION DEADLINE: 16th September 2025